Aura
Aura is an AI-driven repricing platform that helps Amazon and Walmart sellers maximize profitability through intelligent, real-time pricing optimization . Founded to address the needs of modern ecommerce sellers, Aura combines Maven AI technology, Hyperdrive 10-second repricing, and unlimited listings on all plans into a platform designed to find the optimal price — not just the lowest price . Unlike rule-based repricers that trigger destructive price wars, Aura’s proprietary AI analyzes competitor behavior, sales velocity, profit margins, and inventory levels to determine the highest price that still drives conversions . With a 14-day free trial, plans starting at $27/month, and a dedicated onboarding call, Aura makes sophisticated AI repricing accessible to sellers at every level . We provide complete Aura setup, strategy configuration, and ongoing management services to help Amazon and Walmart sellers automate pricing decisions, protect profit margins, eliminate manual price monitoring, and scale profitably.
What We Do For You
- Account Configuration & Plan Selection – Complete Aura account setup including plan selection (Early Stage, Essential, Plus, or Pro) based on your SKU count, monthly orders, and feature requirements .
- Marketplace API Connection – Securely connect your Amazon Seller Central and/or Walmart Marketplace accounts through official APIs for real-time data synchronization .
- Personal Onboarding Call Coordination – Schedule and manage Aura's included personal onboarding call to ensure optimal initial configuration .
- Auto Min/Max Setup – Configure Aura's automatic min/max price calculation based on ROI, Profit Margin, Fixed Profit, or Profit Floor — ensuring you never sell below your profitability threshold .
- Inventory System Integration – Connect with InventoryLab, ScanPower, RestockPro, and Boxem to automatically import cost data for accurate profit calculations .
- Team Training – Train your staff on Aura's dashboard, Workflows automation, pricing activity log, and performance analytics.
- Maven AI Engine Activation – Deploy Aura's proprietary AI technology that uses game theory to profile competitors, analyze their behavior patterns, and adjust prices based on their unique pricing habits .
- Profit-First Optimization – Configure Maven to find the "optimal price" — the highest price you can maintain while still converting — rather than chasing the Buy Box at any cost .
- Inventory-Aware Pricing – Set up AI rules that account for stock levels, preventing aggressive discounting on low-inventory items and pushing prices higher on well-stocked products.
- Sales Velocity Integration – Enable Maven to factor your own sales velocity into pricing decisions, automatically raising prices when demand spikes and adjusting down when sales slow .