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Amazon Vendor Central

Amazon Vendor Central is an invite-only platform where brands sell products directly to Amazon as wholesale suppliers, and Amazon then sells those products to customers under the “Ships and Sold by Amazon” label. Unlike Seller Central where you sell directly to customers, Vendor Central makes Amazon your wholesale buyer. We provide complete Vendor Central management services to help invited brands manage purchase orders, optimize product content, run advertising campaigns, and maintain healthy vendor relationships — all while Amazon handles pricing, fulfillment, and customer service.

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